Only Macro lenses have capabilities of getting close up pictures. You can get to a certain distance with other lenses, but you really can get a 1:1 close up with a macro lens.
I don't have a macro lens, but I can give you an example of macro capabilities. I bought some time ago some macro adapters for my 35mm. Those adapters (they are filter like) come with values of +1, +2 and +4.
I have one 28-105mm non macro. I took 2 photos, one without the macro adapters and one with the macro adapters. Check it out:
Without macro adapters
With macro adapters